EYOS / Brief

Brief

Produce an engaging visual identity for the Leeds College of Art foundation/degree end of year show. Aim to represent all students, and do not heavily focus on just graphic design. The EYOS identity should celebrate the college and creativity.


Deliverables:

- A0 Poster
- Publication Adverts
- Private View E-invite
- External Signage Blenhiem Walk
- Online graphics
- Exhibition Map
- External Signage Vernon St


Audience:

-Creative industry professionals and businesses
- Local feeder schools, teachers and pupils
- College students, parents, staff and management
- Students who have applied to study here
- Alumni
- Local artists


Group:

Since there will be a large amount of work to be done, we thought it best to work in a familiar group, therefore initially we aimed to work as a team of four, including me, Charlotte, Jack and Rhys. Each of us had specialities which could work effortlessly in a team, and also we have become familiar with working together in the past.

However, in the end Jack chose to focus on a D&AD brief, whilst Rhys had creative differences and chose to work on a different concept. Therefore the ending group for this brief was me and Charlotte.